News
June 2008
Summer Time!
June 30, 2008 -
My husband owns a big Lake Superior fishing boat and we took it out for a ride this past weekend. It was a beautiful day; the lake was smooth and the sky was bright. We putted for a bit in the harbor and up the North Shore and then headed for Wisconsin waters to see if the lakers were biting. We all had a great time. It’s so fun to be out on the water. And it’s especially fun when you are out on the lake that has such a huge impact on our daily lives. It is a big part of our culture, our industries and our landscape. It impacts the quality of the watershed and it directs our weather (it’s cooler by the lake!).
Resource Center To Host "Authenticity Book Club"
June 20, 2008 -
This fall, the America’s Byways Resource Center will host a national book club to discuss the subject of authenticity. Participants will discuss the principles and concepts in the book Authenticity, by James H. Gilmore and B. Joseph Pine II (Harvard Business School Press, 2007).
Certified Grassroots Byway Hospitality Trainers Announced
June 3, 2008 -
In April of 2008, twenty-two byway practitioners met in Denver, Colorado to become certified trainers for the 2007 Scenic Byway Award-winning Grassroots Byway Hospitality Training Program.
This program was developed specifically to teach byway representatives how to train locals, including visitor center staff and volunteers; front line hotel, restaurant and retail employees; and other members of the community who regularly interact with travelers. They are trained about all aspects of the local byway, from the byway’s interpretive message to current resource protection strategies. The training program’s strategic principle is that locals should teach locals, building on the foundation of existing knowledge.